The web is social. So a social network isn’t only formal branded offerings Facebook, Twitter, myspace, whatever… A social network can exist across and within different online properties, like within the customer review section of Amazon for example.

Social Media is therefore any medium that allows for interpersonal relations to be formed within it.

Just wanted to sort that one out.

We have been wondering about productivity. Probably because we can’t find an economic model that would fit our processes. Because we are unpredictable. Our input changes, and sometimes it seems so effervescent that we cannot quantify it in any earthly terms.

Time is a lousy input, since it is not really relevant to the output unless in certain instances of distressed cash flow. Then all of a sudden time becomes of essence because the output is cash, and in those cases we tend to need cash quickly.

Once things stabilize we might start looking at production through a different prism.

Perhaps the primary input is enthusiasm and vision, and the output is knowledge and experience. But how do we build a model? We can’t, not even Cobb-Douglas can help us. But that’s alright, as long as we are having a blast?

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